Though I have coined the phrase 'Zero Budget Politics' (ZBP), I do not claim ownership over the concept as it is one of the age old processes but redesigned for modern politics!. Selfless investment of one's energy for the common good of others without the need to lure them with money or material -the crux of ZBP - was already in public domain just like how Earth's gravitational attraction existed even before Newton came out with a theory.

But it is important how existing or future politicians understand and use the concept of ZBP as the conventional model of forming a bridge with the electorate through local village level mediators like ZPTCs, MPTCs and Sarpanches will not give the desired results.

By doing this, we get tremendous joy and satisfaction and become part of their family. In this blissful state, the minimal amount we spent might be considered as zero. I considered it is humanity. The politics that runs based on these values is considered as zero budget politics.

Ironically, the average Indian always equates service with money but we fail to realize that we don't need to connect everything with money. In fact service with money has little impact as compared to what real service can achieve just by connecting with people.

Service through relationship basis model can be used by politicians to deliver more in fulfilling basic needs of people in areas like health, education, employment, irrigation, literacy, drinking water and electricity besides many other sectors.

In general, politicians - mainly MPs and MLAs - are connected to the public thorough their own assistants, ZPTC, MPTC or village level leaders are Sarpanches and ward members. These bunch of local leaders generally lose touch with public after they are elected to offices - a common trait seen in most politicians across the world - leading to a trust deficit.

In fact, most of the local villagers do not hold their own Sarpanches and ward members with high esteem (some of them are also seen as corrupt too) for the same reason. So, when these elected MPs and MLAs try to reach the electorate through these mediators, it would lead to a communication gap despite the former's good intention to help the people. Because of their intervention, many a time, the fruits of development never reach the grassroots.

It is surprisingly why instead of these local mediators, the elected MPs and MLAs do not directly reach out to distinct village level local groups like farmers, students, teachers, lecturers, doctors, lawyers, bank, RTC, Railway, electricity, postal, irrigation, postal employees, DWAKRA, Anganwadi, Beedi workers.

There are also distinct ration shop dealers, LIC Agents, Rotary club, Lion club, Handloom weavers, different trade unions, religious groups, NGOs, media and others in the village.

Once the representative sections comprising different trade, social, religious, economic and professional groups are directly reached with a one-to-one relationship model, elected politicians can initially reach 5-10% of their electorate easily without taking help from mediators.

In ZBP, politicians are encouraged to reach this target audience initially as I have found that no publicity is better than word of mouth publicity. This is because once trust of these 5-10% electorate is gained, it because every easy for a politician even to win election effortlessly as the electorate understands that their leader is serious in helping them out of their crises.

Through real service (even if it is restricted to just 5-10% of the electorate) done with affection, politicians can be sure that the beneficiaries will spread goodness about their work in the society. That's the power of trust and in no time, the electorate are sure to see them as the local superheroes of change.

When told that it is possible to reach out to 5-10% of the electorate, well, the usual reaction could be of disbelief for an average politician may cite difficulty in reaching out as an average assembly constituency in Telangna having around 3 lakh population each.

But to such irrational excuses, I always counter them. I don't think it is impossible for any politician to cover 25 km radius of their constituency for direct interaction with people to solve their grievances, which many a times happen due to lack of right information reaching the target people.

Grievance redressal does not mean spending money as existing government schemes, scholarships, grants and policies are there but poor and illiterate electorate cannot tap these resources due to lack of information. Is it difficult for a politician to visit five government schools, government hospitals, hostels every now and then and interact with the people and students ?

I think, a political leader can do this and, why can't they? Let's see how a common man like me with very limited resources, what I could achieve.

• In more than 600 cases helped arranging blood during emergency through Face book / Whatsapp posts
• Arranged ADHAAR cards to Orphans
• Arranged 3500 PCs to 650 government schools with the help of technology
• Conducted more than 100+ Social media awareness / Life Skills sessions in schools, colleges and corporations
• Helping the visually challenged to get scribes for their of exams with the help of social network
• Initiated walk for water program to create awareness among the public about saving water, (Please visit www.walkforwater.in), targeting to rejuvenate 1 lakh bore wells in thousand days.
• Helping rural folks to get admission in Govt. run residential schools / colleges

My point: If a common man (please read the testimonials ) like me can do all these things, imagine what all contestants in elections can do for their electorate. It is just the will power that matters as perseverance is bound to pay off in the long run. One has just to believe in oneself and the power of ZBP.

The idea is quite simple: keep the interest of the people or consumers foremost and be receptive to their needs and concern.

When you connect to people of all sections "beyond money", then you are bound to succeed. People are always looking for hope. Whenever they find a new hope compared to the existing one, they have always chosen for that. There are electoral histories that have shown it. For e.g. 1977 Parliament, 1983 AP Assembly, 1996 Parliament, 2014 Parliament, 2015 Delhi Assembly were times when the electorate got vexed up with the existing system and embraced change.

May be, they voted wrong people in the process but they are not at fault as the electorate did not have any other option too.